How we work and why we tell you
Most affiliate sites hide their commercial model. We publish ours because trust at €100,000–€500,000 ticket sizes cannot be built on pretence. This page lays out how we work, how we earn, what we will and will not claim, and where we will tell you to look elsewhere — including, sometimes, away from Ayala Land.
Our commercial model
We are an accredited Marketing Partner of Ayala Land International Sales, Inc. (ALISI). We earn a commission when a buyer we refer closes a purchase with Ayala Land. The buyer pays the same price they would pay if they walked into an ALISI office directly — our commission comes from the seller side, not added on top of the purchase. This is the standard real-estate agency model, made explicit.
Our editorial standards
What we do
We research, compare, and explain Philippine real estate options for buyers based in Europe. We publish guides on financing, foreign-ownership rules, and the buying process. We provide context on the developers, brands, and regions we cover first-hand.
What we don't
We do not provide investment, financial, tax, or legal advice. We do not guarantee returns or quote a number as a yield target. We do not use scarcity tactics or limited-time framing to push a decision. We do not take phone calls — see the FAQ for the reason.
Review
All advisory-adjacent content passes through a compliance review before publishing. The footer disclaimer text has been reviewed by external Dutch counsel before being scaled across pages.
When we say no to Ayala
Three concrete buyer scenarios are being finalized as part of the Positioning Memo v2 review. They will appear here in Studio once approved; no code change needed.
How we make money
In Phase 1, our income comes from a single source: Ayala Land commissions, paid by ALISI when a referred buyer closes a purchase. Commission rates from ALISI's 2026 partner deck fall roughly in the range of 4% on premium inventory, around 3.2% on most projects, and around 2.3% on selected promotional inventory. In practice, a single closed sale generates between a few thousand and a few tens of thousands of euros, paid in tranches as the buyer's payment milestones clear (typically 60% on cleared deposit, 20% on signed contract-to-sell, 20% on bank-guarantee or lump sum).
We earn nothing until a sale is signed and cleared. A single revenue source could look like a bias problem. We resolve it three ways: we tell you it exists, on this page; we focus on expertise — knowing one developer well in Phase 1 rather than ten developers superficially; and we commit publicly to expanding coverage as additional Philippine developer affiliations are signed. The next section is that commitment.
What's next: covering more developers
Phase 1 covers Ayala Land exclusively via ALISI. As additional Philippine developer affiliations are signed, coverage expands. The URL structure under /developers/<developer>/ is the public proof of this commitment — visit our developers hub to see who we currently cover and who is on the roadmap.
When we add Megaworld, SMDC, or Robinsons Land, we will know each of them properly before we recommend — the same standard we apply to Ayala Land today. We would rather be slower than dilute the editorial bar.
Get in touch
Email is the best way to reach us. We do not publish a phone number; see the FAQ for why.
Last updated: 2026-05-28